Feb. 28, 2024
How AI and Voice Search are Shaping Public Relations
The Public Relations Review Podcast brings a new perspective on how artificial intelligence (AI) and voice search are revolutionizing the public relations (PR) industry. The episode provides a comprehensive view of how these technologies have been instrumental in the podcast's production and growth.
AI has significantly impacted the production of our podcast. From text-to-speech conversions to creating downloadable transcripts, AI tools have streamlined the process, enabling us to focus more on creating insightful content. The potential for AI in PR is vast, with applications ranging from content creation and distribution to audience engagement and analytics.
Reading, Seeing, Hearing, Experiencing: How Information Shapes PR Strategy
In today's digital landscape, strategic communication has evolved from traditional methods to integrated approaches incorporating behavioral science, data analytics, and personalized messaging. Joshua Altman, Managing Director of Beltway Media in Wa…
Listening Beyond Words: Finding the Why Behind Customer Behavior
In today's fast-paced digital landscape, businesses are constantly searching for more effective ways to understand their customers and employees. Traditional market research methods like surveys and focus groups can tell us the who, what, when, and …
