Enjoy! Learn From These Episodes!

The pandemic opened the door to massive opportunities to pitch video media tours. Are you up to speed on producing "successful" video media tours. How do you plan? What is a successful pitch? What advance preparation is needed? This and much more is available as you listen to Douglas Simon, D S Simon Media, provide guidance for successful virtual video media tours preparation and production. With years of experience Simon helps you avoid costly mistakes. In addition, you can download a FREE copy...

If you continue to repeat diversity outreach efforts the same way with little to no results perhaps its time to change. Jalana Torres outlines several methods to increase recruitment of people of color into public relations. Currently, 90% of public relations jobs are held by caucasians. African Americans hold 8.3%, Hispanics hold 5.7% and Asian American only have 2.6% of the jobs. With the complexion & population of America trending towards people of color so are the markets that will need to b...

Are you prepared to successfully penetrate the U.S. Hispanic market? The $1.5 trillion Hispanic market is the largest ethnic market in the U.S...and growing. More than one of every six Americans is Hispanic. It is the second-fastest growing minority market in the U.S., rising by 212 percent, or $500 billion, since 2000. Anthony Veliz, president IZO (ee-zo) Marketing & Public Relations, provides listeners with his expert advice and understanding of the many nuances needed to be successful marketi...

Public Relations in philanthropy is an intriguing topic. How does a public relations person develop a message for the variety of people and organizations capable making donations to worthy non-profit groups across the nation. Anita Ford Saunders, AFS Communications, Hartford, CT, provides guidance of how to approach potential givers. While it is not difficult it does require a tactful, focused message and delivery. Listen, learn and share!! Request for listener Reviews We proudly announce this...

Student members of the University of Nebraska/Omaha won a record 17 public relations awards at the 2020 Nebraska Public Relations Society of America's Paper Anvil Awards event. Three of the winning awards competed against professional firms. They also won the "Best of Show" award in the Student Division. Eleven of their awards received "Awards of Excellence." Listen to hear these students, and their instructor, explain their road to public relations success. Look out world, here they come!! Req...

The international pandemic has upset how PR people usually pitch the media. Listen to how pros Kristine Maloney and Cristal Steuer of TVP Communications successfully navigated the multiple hurtles caused by the pandemic. Hear about the numerous requirements reporters had to accept a pitch: early mornings, etc. They also talk about identifying trends, national news, political events, science events as opportunities to pitch clients to the media. Listen, take notes and make your media pitches stro...

Law enforcement around the nation have public relations programs. This podcast interviewed Flathead County Montana Undersheriff Wayne DuBois about their 4 1/2 day Public & Media Relations training session. Wayne outlines why this program is held, how it benefits his Montana County and the overall benefits to his community. Listen to this very informative program which is useful for many other law enforcement agencies across the country. Request for listener Reviews We proudly announce this pod...